Goals? I’ve got a couple
01
Have some kids
I’ve got three – Margaux, Rémy, and baby Léo.
02
Own a nice house in the ‘burbs
03
Speak fluent French
Speaking fluent French is just the byproduct of marrying a french woman, living in Paris for two years, Montreal for three, and Switzerland for another ten.
04
Speak fluent Spanish
05
Give a cool bring-your-dad-to-school day presentation
I presented some animation work to my daughter’s First Grade class. The kids loved it, but then Margaux asked me to stop high-fiving everybody. Officially embarrassing.
06
Publish a children’s book
07
Publish an adult book
08
Train a dog to hunt truffles
I’m the proud owner of a Lagotto Romagnolo named, what else, Truffle. Good boy’s nose game is on point and we’ve been out hunting since he was a pup.
09
Restore a farmhouse in Ardeche, France
10
Do work at a global scale
I’ve been lucky enough to create work that’s been translated into dozens of languages and seen all around the world.
11
‘Round the world trip with the kids
12
Lead a team with a scrappy attitude
I managed a team of eight designers, art directors, copywriters, and photo editors at EF’s in-house creative studio in Zurich. We weren’t the most talented group in the world, but we were scrappy as fuck and always punched above our weight.
13
Run New York City Marathon
14
Run a half marathon
Three times so far. PB: 1hr52m
15
Study abroad
I studied abroad in Australia back in 2004. Met my wife, changed my life.
16
Publish a poem (a good one)
17
Speak at a conference
I gave a little talk at Confab London back in 2012. Lager tasted that much better after I wrapped.
18
Write and direct a short film
19
Be the type of guy who writes Linkedin recommendations
Ok, hasn’t always been my thing. But getting better at shouting people out on Linkedin where it could make a difference.
20
Make a righteous citizen’s arrest
21
Live and work abroad
I’ve spent my entire adult life living and working abroad – Brisbane, Paris, Montreal, Zurich, and now Lausanne, Switzerland. Might be time to go home soon.
22
Sit courtside at the Garden
23
Rebrand a music festival
I led the rebranding of the Summeranza music festival back in 2015, Art Directed by the very talented Travis Purrington. Google him.
24
Play in the Super Bowl
I’ve always wanted to play in the Super Bowl, and in 2021 I kind of did. I wrote Logitech’s first ever Big Game ad that ran in the first quarter of Super Bowl LV.
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